The new signage of the Har Hotsvim compound, Jerusalem’s high tech center is conceived to brand the neighborhood with values of innovation, exploration and playfulness as fitting the high-tech and bio-tech industries that house it’s buildings. The signage incorporates different forms of wayfinding, incorporating environmental graphics and city data with strong emphasis on readability and emotional impact.
The signage incorporates different forms of wayfinding, incorporating environmental graphics and city data with strong emphasis on readability and emotional impact.
