Expo Korea - Ollech + Tol
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Expo Korea

Under the general theme of ocean ecology, The Israeli pavilion in the Korean International Expo exposes visitors to the wonderful and unfamiliar world of the sea, portraying the creative energy of Israeli society in it’s pursue of ocean conservation.

  • Program

    Visitor Center

  • Client

    Ministry of Foreign Affairs, The state of Israel

  • Sector

    Public

  • Status

    Completed

  • Team

    Nati Ollech

  • Collaborations

    Sagi Rechter, Amir Tomashov, Diskin Pro

  • Location

    Yaousou, South Korea

  • Size

    350 sqm

The main instalation

The main installation of the pavilion is made up of over 50 pillars animated through an inner kinetic skeleton to resemble deep sea vegetation. The pillars also receive video art projections, changing the atmosphere and color of the space as the video progresses. The video art is a translation of marine life into an abstract artistic world that enhances the sense of mystery, contributing to the visitor’s sense of wonder from the natural world.

The main installation of the pavilion is made up of over 50 pillars animated through an inner kinetic skeleton to resemble deep sea vegetation 

Façade of the pavilion

In designing the space, the designers worked hard to provide visitors with a sense of wonder from the amazing, unfamiliar, alien world of the sea while providing a platform for the portrayal of Israeli tech and science. All this, from a moral conception of compassion, wonder and caring towards the natural world, animals, and the sea, as an Israeli and Jewish value as expressed in the Hebrew bible.

The designers worked hard to provide visitors with a sense of wonder from the amazing, unfamiliar, alien world of the sea

The secondary space around the main installation exposes the visitor to glass screens and diverse multimedia platforms communicating  the variety of Israeli activities in the field of ecology, preservation and the sea life.

Drawings of the glass, interactive touch screens
digital touch screen
Interactive UI/UX design for the touch screens
Physical model of the State of Israel with projected imagery
The main installation. Highly reflective flooring creating the illusion of depth